How can you create a job posting that will make job seekers want to apply?
It’s hard to change the salary and working conditions to attract job seekers. On the other hand, it is easy to change the way you write a job posting.
With a few tips in this article, you can easily make your hiring process more efficient!
Job seekers need specific information
- Job description
- Working day/hour
The above are items that job seekers may be particularly interested in knowing about a job. Of these, the job description is an item that varies greatly from company to company in how it is written.
Here are a few tips to help you provide the specific information that job seekers are looking for.
Do not use abstract expressions
Wording such as “no experience necessary” or “easy job” can be interpreted differently depending on who sees it. Adding a rationale for why inexperienced people can work in your company and information about what exactly the job entails will help job seekers understand your work more accurately.
This may lower the barriers to applying and may also prevent mismatches.
Use photos and videos
It is difficult to understand the atmosphere of the workplace and what kind of work they actually do just from the written word.
Photos and videos can be very effective in helping job seekers better understand your job. For example, you can post photos of your employees on posters, or share videos on your job site that show what it is like to work there.
If you have any questions, please feel free to contact us.